He is a great captain, both on and off the field. From an outsider looking in, it's clear to see that he really takes ownership of the way that the team, as a whole, train and play.
It's also clear to see that his relationship with the coaching staff, and admin is great.
Finally, he is quite involved in the media, through Fox, and the Big Sports Breakfast. This is great on a few accounts.
1) More positive media and exposure of the Bulldogs (except from chan 9)
2) On a personal level, he can demonstrate his understanding of the game and related issues in general, as well showing how articulate he is.
3) He is a clean living family man, with no off field indiscretions, or scandals, and is the perfect ambassador for our club in the 'Greenberg Era', moving forward.