Sharks ceo

bricktamland

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Monday Buzz: Cronulla Sharks CEO Barry Russell on outer after reporting salary cap rorting
FEBRUARY 01, 2019Rugby league is in danger of losing one of its most honourable and respected administrators.

The timing could not be any worse as the code battles an image crisis from an off-season of scandal.

The future of Cronulla Sharks chief executive Barry Russell has been the subject of much speculation since he chose to self-report the club’s salary cap rorting to the NRL.

A victim of his honesty.

Russell is now on the outer to such an extent he was asked to leave a club board meeting last week while discussions were taking place to appoint a replacement coach for Shane Flanagan.

Seriously, what is this game becoming?

After a shocking off-season of shame — the worst in memory — we’re now in danger of losing a really decent, ethical and principled man. This is a terrible story.

Sharks CEO Barry Russell (left) and captain Paul Gallen (right) speak to the media after Shane Flanagan was deregistered from the NRL. Picture: Brett Costello
When Russell replaced Lyall Gorman as Sharks CEO in February last year the former Rothmans Medal-winning halfback carried out a business compliance check on the Sharks. Like any good CEO would.

He hired Jamie L’Oste Brown, a former NRL salary cap auditor, as head of compliance and integrity.

Within weeks some highly suspect dealings were uncovered.

Russell could have chosen to ignore it and grabbed the nearest paper shredder.

The NRL would have been none the wiser.

Instead he went to the Sharks board with a recommendation to self-report to the NRL.

Directors unanimously backed him, expecting leniency for their honesty and, at worst, a $50,000 fine.

Sharks CEO Barry Russell could be lost to the game.
Instead the integrity unit sent in a team of forensic experts to scan the club’s internet server for emails and phone records over the last five years.

As a result Flanagan lost his job and four directors have since resigned.

Now Russell is copping the blame. Honest Barry.

It’s his fault the club can’t sign a shorts, sleeve or major jersey sponsor.

Try getting corporate support at the height of a salary cap scandal that includes allegations of fake invoices, dodgy bank loans to pay players and other suspicious activity.

These are issues so serious they could potentially attract the attention of fraud squad police and the Offices of Liquor and Gaming. When uncovered, it could not be ignored. There are other hurdles, too.

Sharks CEO Barry Russell (left) and captain Paul Gallen (right) speak to the media after Shane Flanagan was deregistered from the NRL. Picture: Brett Costello
Try walking into a board room of a major company to pitch for sponsorship and tell them your marquee players are Andrew Fifita and Josh Dugan.

The real reason the club can’t find a sponsor can be traced back to long before Russell quit his role as national sales boss for Harvey Norman Commercial to join the Sharks.

It is all about its rotten culture from the past, something Russell is now trying to fix.

The cap rorting and the behaviour of the players.

Then his appearance on a video podcast with Fifita and a couple of UFC boofheads.

Fifita’s very public blow-up with coach Flanagan last year. The more recent brawl at Cronulla Sailing Club that resulted in the entire team being banned from the venue.

This is why the CEO can’t get a business to commit to the front of the jersey, the shorts or the sleeves.

Think about the recent headlines generated by Ben Barba, Dylan Walker, Jarryd Hayne, the Bulldogs’ Mad Monday and Jack de Belin that have trashed the game’s image.

It makes it even harder to attract any corporate support for all rugby league, not just the Sharks.

And even harder to sit back and allow Barry Russell to be lost to the game.

Rugby league, in fact, could do with more people like him.



How dodgy are the sharks ? Dodgy invoices , etc they get away with murder if it was the dogs we would be crucified and hung out to dry , and this dinosaur still brings up mad Monday like it’s tje worst thing going around . Cronulla are grubs , 1 premiership losers. Never forget Flanagan and his arrogant comments about Aaron woods
 

bricktamland

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Mods delete if needed, article seems to keep duplicating I’ve tried fixing twice ! Thanks
 

Mr Invisible

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Let me guess... Phil Rothfield article?

Russell has failed as a CEO ... bloke can't even get a jersey sponsor.
 

bricktamland

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Let me guess... Phil Rothfield article?

Russell has failed as a CEO ... bloke can't even get a jersey sponsor.
The whole sharks organisation is a joke, they have nearly died many times, they won’t last . Only a few clubs are self sufficient , us being one of them and I’ve been told Penrith and eels are big too?
 

Kempsey Dog

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Tossfield just looking out for his mate who deserves to be punted
 

dogluva

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Let me guess... Phil Rothfield article?

Russell has failed as a CEO ... bloke can't even get a jersey sponsor.
Irrespective of that fact he at least had the balls and a degree of honesty to report the cap beach. If his own club is castigating him for their stupidity ( don't forget this happened BEFORE he took over as CEO and he was just showing that he at least had a sense of duty) then they are the ones that need to have a good long hard look at themselves. Then again I guess being a premiership virgin for 50 years was worrying them so anything goes to turn of the porch light.
 

Bob dog

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Buzz is wrong on this, there is a difference between being honest and shivving the club in the gullet, he could of adopted a 'from now on' policy.
No one can tell me what he did was best for the club.
 

Bull Terrier

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Buzz is wrong on this, there is a difference between being honest and shivving the club in the gullet, he could of adopted a 'from now on' policy.
No one can tell me what he did was best for the club.
Your right. If you send in auditors they will find something. Not suprised with cronulla though poorly run club. All he had to do is worry about the future not the past. Anyone that rothfield likes must be a dudd
 

Alan79

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Some clubs have had no issues attracting record levels of sponsorship despite being stalked and photographed in private functions. It's a little inconsistent point from the article. But no doubt if Rothfield wrote this it's a plea for a more lenient punishment. But in all honesty I think given they got a slap on the wrist for drug abuse they deserve to finally cop a punishment which hurts them.
 

ALX25

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Perth Sharks?
 

EB18

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Just move them already.

Central Coast Sharks and be done with it.

Club has dragged the NRL through the mud.
Why relocate them. That wont do anything. They will still have the same people at the club. Just deregister them altogether simple. Put a new team in either perth, wellington, adelide or brisbane.
 

FaceBreaker

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Not just the sharks, the whole NRL is a corrupt, scandal clusterfuck.

It’s awesome.
 

SKY-DOG

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They should drop down and rot in the intrust super cup, with such bad management they don’t belong in first grade.
 

jpneves

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The board knows the club is in real trouble and are prob dirty on Russel that the self reporting has backfired. They sack him and they will have to pay him out and find another ceo. They only signed Morris as head coach because they couldn’t afford another. They are in major strife! Their premiership is tainted/they cheated the cap in that year no matter how much they deny it and you have to wonder how whenever someone is off contract the sharks are in the race along with the roosters.
If the nrl deep dive they would be more bad news for the nrl. Flanagan now is suing the sharks also.
 
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